credibility and trust

15 Ways to Build Trust and Credibility with Online Marketing

Two life coaches hope to get more clients using online marketing and social media. They both have websites, a Facebook business page, a LinkedIn profile, and a YouTube account. Life Coach A is getting lots of leads from her site every week. Life Coach B has a beautiful site, with great images, and her signature pink color. She knows people …

Tai Goodwin15 Ways to Build Trust and Credibility with Online Marketing
speaking

The Brilliant List: Speaker One Sheet Examples and Tips

What is a Speaker One Sheet and Why You Need One Imagine you are planning an event – it could be a small event for your church or a national conference. No matter what size the event you want to hold, you need a speaker. You google empowerment speakers and a huge lists of names show up. You refine your …

Tai GoodwinThe Brilliant List: Speaker One Sheet Examples and Tips
going broke

How Service-Based Entrepreneurs Can Give Back Without Going Broke

“You can’t make a change if you can’t stay in business.” – Daymond John, Founder of FUBU and SharkTank panel member. Have you ever had line, just a snippet of conversation, that wedges itself in your subconscious like a splinter? This is exactly what happened as I was watching Shark Tank last week. The entrepreneurs pitching the sharks were well intentioned with a …

Tai GoodwinHow Service-Based Entrepreneurs Can Give Back Without Going Broke
Bankable Basics

Q + A: How to Use Free Consultations as Part of Your Sales Process

Using free consultations as part of the sales process came up for discussion in one of the Facebook Groups I’m part of. I’m sharing part of the conversation here. Q: I am on the fence about free consults and really giving this whole process some thought. I recently did some sales calls where I was putting my focus on connecting and giving …

Tai GoodwinQ + A: How to Use Free Consultations as Part of Your Sales Process